The current University emblem adopted is a modernised version of the old design. The book symbolises the unique quality of the University's educational philosophy that involves training the mind, body and spirit – Whole Person Education. The waves are symbolic of Hong Kong's geographic nature as well as the University's unceasing pursuit of excellence. The interlocking border illustrates the linkage of kindred spirits, reflecting HKBU's Christian heritage and international relationships.
The University logo, embodying a book and water motif, is adopted after the institution was granted university status in November. The acronym "BU" coupled with the outline of a book on the logo resembles the Chinese characters of "welcome" and "progress", denoting the merging of Eastern and Western cultures.